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10 hours of execution per month
Enough velocity to ship real conversion improvements every month, not just maintenance patches.
PlansGrowth
Growth
Active SEO, conversion, and content work on top of full maintenance.
Everything in Starter plus extra hours with a senior strategist looking for what to ship next, with a monthly meeting to discuss it.
Why Growth
Why Growth is the most popular plan.
Growth is for businesses already spending real money to drive traffic to the site. The website is no longer a brochure, it is the conversion point for ad spend, partnerships, email campaigns, and SEO. At that scale, the cost of an underperforming site is measured in wasted ad spend per month, not just slow growth.
The shift from Starter to Growth is the shift from "keep the site working" to "ship things that move conversion." Ten hours per month is enough to actually run a punch list of fixes, not just patch what breaks. The monthly meeting moves from status update to strategy session. The recommendations become proactive: we tell you what to fix before you have to ask.
Monthly alignment meeting
A strategy session where we review what shipped, what the data says, and what we are doing next.
Performance + CRO recommendations
Proactive recommendations based on your analytics. The work compounds month over month.
Everything in Starter
Full maintenance, security, and the monthly oversight that comes with every plan.
What is included
Every category, in detail.
Website Updates & Content Changes
- 10 hours of time per month
- Content edits and updates
- New page creation and development
- General website modifications
Analytics, Analysis, & Recommendations
- One revenue alignment meeting per month
- SEO, CRO, and analytics review
- Written recommendations to improve conversions and usability
Website Maintenance & Updates
- Core CMS updates (WordPress, Drupal, Joomla, etc.)
- Plugin and module updates
- Theme and template updates
Security Services
- Malware scanning and removal
- Security monitoring and testing
- Firewall management
- SSL/TLS certificate management
- Backup and recovery services
Performance Optimization
- Website speed optimization
- Mobile responsiveness improvements
- Performance monitoring
Sales, Marketing, & SEO Support
- Google Analytics setup and reporting
- Broken link identification and repair
- Contact form testing & maintenance
Technical Support
- Troubleshooting and issue resolution
- Domain management and renewal
- Uptime monitoring and notifications
FAQ
Common questions about the Growth plan.
How is Growth different from Performance?
Growth is monthly cadence with 10 hours. Performance is bi-weekly cadence with 30+ hours and a quarterly strategic roadmap. Most clients start at Growth and move to Performance when the website becomes a major revenue channel that deserves a faster decision loop.
What if I outgrow 10 hours per month?
We talk about it before it becomes a problem. Most clients who outgrow Growth either move to Performance, or stay on Growth and add scoped project work alongside the retainer.
Can I keep working with my own ad team?
Yes. Most Growth clients have their own paid media team or agency. We work alongside them, making sure the site converts what they bring in. The monthly meeting often includes a quick sync on what is working in your ad campaigns and what we should adjust on the site.